Video trends · 4 min read

The two most popular color models that are used in print, digital images and video

Find out what the most popular color models are and what you see them in every day!

Erikka Innes · July 8, 2021

Video trends · 3 min read

The five basic principles of video compression

Video compression is a complex and detailed topic to learn about. But if you're in a hurry, you can quickly learn the five basic principles of video compression. This information applies to video on demand and video streaming.

Erikka Innes · July 6, 2021

Video trends · 4 min read

5 ways the human eye impacts how we do video compression

The strengths and weaknesses of the human eye greatly impact the way we create video compression standards. If you know a little about how human sight works, you can make better choices when you optimize your video compression.

Erikka Innes · June 16, 2021

Video trends · 13 min read

The history of video compression standards, from 1929 until now

Video compression may seem very modern, but it has a long history that goes all the way back to 1929, when it was first suggested for analog video!

Erikka Innes · June 9, 2021

Video trends · 3 min read

What is OTT and what is OVP?

Over the top (OTT) is video content that reaches viewers via the Internet instead of traditional methods like cable or satellite providers. OVP stands for online video platform and it's the system that can be used to deliver OTT content.

Erikka Innes · May 13, 2021

Video trends · 3 min read

Python and Java, the preferred programming languages of Netflix

Does Netflix use Python or Java to build its content delivery and recommendation system? The answer may surprise you.

Erikka Innes · May 11, 2021

Video trends · 7 min read

Tips for creating a live stream that every live streamer should know

Creating a live stream can be daunting, but not with's beginner guide to planning, marketing and broadcasting for the first time!

Erikka Innes · May 4, 2021

Video trends · 7 min read

Choosing the right bitrate for your OBS live stream

OBS is a powerful, versatile tool for live streaming. This guide will walk you through the basics of how to choose the right bitrate for your live stream.

Erikka Innes · April 29, 2021

Video trends · 9 min read

How to do professional lighting for your live stream without breaking the bank

Lighting your live stream properly will make it look professional. It can increase viewership and cut down on technical issues. Check out these tips and tricks for lighting on a budget.

Erikka Innes · April 28, 2021

Video trends · 4 min read

How video marketing can help you sell your products and services

Learn what kinds of videos to use during different phases of the customer journey to help them choose your product over a competitor's! can help you encode, store, and deliver all your video content with great analytics information about how well your content does.

Erikka Innes · April 27, 2021